E-Commerce: Fundamentals and Applications
| Author | : | |
| Rating | : | 4.72 (782 Votes) |
| Asin | : | 0471493031 |
| Format Type | : | paperback |
| Number of Pages | : | 504 Pages |
| Publish Date | : | 2014-09-07 |
| Language | : | English |
DESCRIPTION:
Fresh perspective on e-commerce Jalax Latour This is a very interesting treatment of e-commerce, and unlike other books, actually shows the "technical guts" of how e-commerce is programmed. He shows, for example, a Java Server Pages (jsp) compilation of a publishing company's inventory, so it can be sold on-line. You should probably be familiar with .jsp to really understand the whole book. Some of it was beyond my tech savvy, but I got value from the book, nonetheless.. Five Stars Very fast delivery and good quality book!
The authors begin with an overview of the Internet and the Web, then quickly move on to explain server-side programming techniques, cryptography and Internet security, and how to take advantage of leading-edge technologies such as mobile agents, WAP, XML, and data mining tools. This book explores the full range of technologies, protocols, and techniques necessary for building successful e-commerce sites. Placing this technical know-how in business context, the authors then walk readers through actual e-commerce applications, from Internet payment systems to Web advertising and publishing. A comprehensive introduction to the underlying technologies of e-commerce. A running case study de
"Available as a paperback student edition, the book is excellent value for money" (Computer Bulletin, May 2002)