Creative Product Design: A Practical Guide to Requirements Capture Management
| Author | : | |
| Rating | : | 4.41 (553 Votes) |
| Asin | : | 0471987204 |
| Format Type | : | paperback |
| Number of Pages | : | 236 Pages |
| Publish Date | : | 2017-12-05 |
| Language | : | English |
DESCRIPTION:
Not what I expected While offering many ways available for requirements capture, the author leaves each chapter with no recommeded approach to pursue. The reader is left to decide how to proceed. I would prefer a more biased view on successful methods.
Without the requirements capture process, false assumptions regarding customer, technical and other requirements may be made. It does not take much to imagine the impact this has on time and money. Such false assumptions lead to errors in the product specification which may only be uncovered later in the process. However, companies with intensive front end activities spend 40% less time on product development than those that ignore this stage. With the current focus on achieving quick response, managers worry that more effort expended on requirements capture at the front end will increase the time of product development. From the Inside Flap Defining a process of requirements capture as the "front end" or "pre-development" of the product development process is imperative. . The front end is a critical phase because once the concept has been defined, then about 80% of s
50% of product development costs are likely to result in a failed product and in some sectors, such as FMCGs, this figure is more like 75%. This is the missing link - insufficient idea generation and creativity management, or the pre-development phase, can lead to the failure of the product. So, what can you do to avoid product failure? Requirements Capture is the "front end". Requirements cature defines: * Customer, user and market requirements * Design requirements * Technical requirements The requirements capture model constitutes three phases: * Information gathering * Information transformation * Requirements generation In this book, Margaret Bruce and Rachel Cooper present and explain requirements capture in a step-by-step, practical guide that will enable you to plan and implement the process successfully within your organisation. What is the problem? Typically, out of nine month's product development cycle, only two weeks are devoted to the generation of ideas and creative design - the "front end". Whether you produce food products or technically complex products, this book will be an invaluable asset in assisting your product development process.. It is the processs by which the needs, preferences and re
Margaret Bruce is Professor of Design Management and Marketing and Head of Department of Textiles, UMIST. She has developed courses and run executive programmes in Product Development Management and Design and edits the International Journal of Product Development, Innovation and Management. She has written several books and papers on design and innovation and carried out international